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New Marketing AAS Degree Program Offered by the KCKCC Business Division

by College Relations
Friday, May 02, 2014
You are in the business of marketing, and you may not even know it! Whether you work (or plan to work) in the service industry, such as healthcare or retail or in the manufacturing or construction industries, most of us make our living selling something. Kansas City Kansas Community College is trying to make getting one of those coveted marketing positions easier with its new AAS Degree Program in Marketing.
You are in the business of marketing, and you may not even know it! Whether you work (or plan to work) in the service industry, such as healthcare or retail or in the manufacturing or construction industries, most of us make our living selling something. Kansas City Kansas Community College is trying to make getting one of those coveted marketing positions easier with its new AAS Degree Program in Marketing.

What makes marketing such a diverse field is that there are a variety of careers and positions that a person can get with a marketing degree. Jobs in marketing include advertising, communications, sales, public relations, promotions, brand management, e-marketing, sales management, fundraising, event planning, social media and research analyst.

Marketing is a fundamental component of all business operations and is a critical aspect of the success of a business. Nearly every type of business uses marketing professionals. However, it is difficult to get your foot in the door without a degree or certificate. 

Become part of this exciting program at KCKCC and learn the skills and knowledge that will help give you a competitive edge. Enrollment for Fall 2014 has already begun.

Marketing courses that will be offered include:
  • Marketing
  • E-Marketing
  • Principles of Advertising
  • Consumer Behavior
  • Integrated Marketing Communications
  • Principles of Selling
  • Services Marketing
For further information on this program contact Karen Gaines, Business Instructor/Marketing Program Coordinator, at 913-288-7165 or by email atkgaines@kckcc.edu.
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