Associate in Applied Science Degree
Marketing/Mid Management
Marketing/Mid Management Course Descriptions
Dean: Dr. Sue Courtney
Program Coordinator: Lakshmy Sivaratnam
A 2.0 (C) overall grade point average must be achieved in all coursework and a 2.0 (C) or better in all Business core and specialty courses.
This program is intended to serve students employed as supervisors or junior executives in various areas of business. Opportunities are provided to combine classroom instruction with planned on-the-job training to enable students to advance toward a career goal.
The program is firmly committed to providing opportunity for leadership development, social and civic awareness, and increased understanding of the world of work. Students who enroll in this program may transfer to a four-year college, but they are required to fulfill all degree requirements of the transfer institution.
Since the transferability of courses will vary depending on the specific four-year institution, it is strongly recommended that if students are intending to transfer to four-year institutions, they must consult with the transfer institution and with their respective KCKCC advisors before enrolling in order to determine the transferability of their courses. It is the student’s responsibility to determine the transferability of his/her courses.
General Education Requirements
College Requirement - All first time degree-seeking students who score 75 or above on the ACCUPLACER reading exam are required to take HUDV0100, Freshman Orientation (1 credit hour). All degree-seeking students who score below 75 on the ACCUPLACER reading exam will take HUDV 101, Strategies for Academic Excellence/Lifelong Learning (2 credit hours). (See exemptions)
Course Number |
Course Title |
Hours |
Basic Skill Requirements |
| ENGL 101 |
Composition I |
3 |
| ENGL 102 |
Composition II* |
3 |
SPCH 151
SPCH 153 |
Public Speaking or
Interpersonal Communication |
3 |
| Total Basic Skill Requirements |
9 |
Mathematics Requirements |
| BUSN 110 |
Business Math* |
3 |
| Total |
3 |
Humanities Requirement
(from one of the following disciplines: Art, History, Literature, Music, Philosophy, Theatre or Modern Language) |
| |
Humanities Core Elective |
3 |
| Total |
3 |
Social and Behavioral Science Requirement |
ECON 201
PSYC 101 |
Principles of Macroeconomics or
Psychology |
3 |
| Total |
3 |
Natural and Physical Science Requirement |
| |
Natural and Physical Science Core Elective |
3-5 |
| Total |
3-5 |
| Total General Education Requirements |
22-25 |
Business Core Requirements |
| BUSN 101 |
Accounting I |
3 |
| BUSN 204 |
Business Law I |
3 |
| BUSN 210 |
Introduction to Business |
3 |
| BUSN 211 |
Business Communications* |
3 |
| CIST 111 |
Microcomputer Business Software* |
3 |
| Total Business Core Requirements |
15 |
Marketing /Mid-Management Specialization Core Requirements |
| BUSN 108 |
Human Relations in Business |
3 |
| BUSN 113 |
Marketing |
3 |
| BUSN 150 |
Supervision Techniques |
3 |
| BUSN 285 |
Occupational Internship I* |
3 |
| BUSN 286 |
Principles of Management |
3 |
| BUSN 290 |
Motivational Dynamics |
2 |
| Total Marketing Requirements |
17 |
Electives (6 additional credits) |
| BUSN 104 |
Small Business Management |
3 |
| BUSN 105 |
Personal Finance |
3 |
| BUSN 166 |
Volunteer Income Tax Assistance (VITA)
Tax Preparation and |
2 |
| BUSN 167 |
Volunteer Income Tax Assistance (VITA)
Tax Preparation Internship |
1 |
| BUSN 260 |
Principles of Advertising |
3 |
| BUSN 292 |
Current Topics in Supervision and Management |
3 |
| INBU 207 |
International Business Cultures |
3 |
| Total Elective |
6 |
|
Total hours required for an Associate in Applied Science in Marketing/Mid Management Degree
|
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